In the middle of a disease outbreak, panic and fear can themselves be a destructive force – especially in the digital age where crises and scandal spread like wildfire. When the Ebola virus first broke out in West Africa, officials dropped the ball and were unable to contain the dread, rumors and chaos that would soon ensue.
A core requirement of managing a crisis like this is that officials take the correct steps to manage the crisis. The premise of crisis management surrounding the Ebola outbreak applies to just about every scandal Eric Dezenhall, author of Glass Jaw: A Manifesto for Defending Fragile Reputations in an Age of Instant Scandals, has dealt with.
From the reputational body blows to Tiger Woods and Joe Paterno, to the recent scandals that have overwhelmed the NFL and Secret Service, Eric provides his prescription for effectively managing crises like the Ebola outbreak in his book, Glass Jaw: A Manifesto for Defending Fragile Reputations in an Age of Instant Scandals.
Follow us on Twitter: